Business development entails tasks and processes to develop and implement growth opportunities within and between organizations.It is a subset of the fields of business, commerce and organizational theory. Business development is the creation of long-term value for an organization from customers, markets, and relationships. Business development can be taken to mean any activity by either a small or large organization, non-profit or for-profit enterprise which serves the purpose of ‘developing’ the business in some way. In addition, business development activities can be done internally or externally by a business development consultant. External business development can be facilitated through Planning Systems, which are put in place by governments to help small businesses. In addition, reputation building has also proven to help facilitate business development.
Dereham (/ˈdɪərəm/), also known as East Dereham, is a town and civil parish in the Breckland District of the English county of Norfolk. It is situated on the A47 road, about 15 miles (25 km) west of the city of Norwich and 25 miles (40 km) east of King's Lynn.
The civil parish has an area of 21.51 km2 (8.31 sq mi) and, in the 2001 census, had a population of 15,659 in 6,941 households; the population at the 2011 census increased to 18,609. Dereham falls within, and is the centre of administration for, Breckland District Council. The town should not be confused with the Norfolk village of West Dereham, which lies about 25 miles (40 km) away.
Since 1983, Dereham has been twinned with the town of Rüthen in North Rhine-Westphalia, Germany. It is also twinned with Caudebec-lès-Elbeuf, France. In spite of the reunification of Germany in 1990, the sign on the A47 at the entrance to Dereham from the Swaffham direction still refers to Rüthen being in West Germany; this sparks periodic comment in the local press.