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Business Development

Business development entails tasks and processes to develop and implement growth opportunities within and between organizations.[1]It is a subset of the fields of business, commerce and organizational theory. Business development is the creation of long-term value for an organization from customers, markets, and relationships. [2]Business development can be taken to mean any activity by either a small or large organization, non-profit or for-profit enterprise which serves the purpose of ‘developing’ the business in some way. In addition, business development activities can be done internally or externally by a business development consultant. External business development can be facilitated through Planning Systems, which are put in place by governments to help small businesses. In addition, reputation building has also proven to help facilitate business development.

​Norfolk (/ˈnɔːrfək/) is a county in East Anglia in England. It borders Lincolnshire to the northwest, Cambridgeshire to the west and southwest, and Suffolk to the south. Its northern and eastern boundaries are the North Sea and to the northwest, The Wash. The county town is the city of Norwich. With an area of 2,074 square miles (5,370 km2) and a population of 859,400, Norfolk is a largely rural county with a population density of 401 per square mile (155 per km2). Of the county's population, 40% live in four major built up areas: Norwich (213,000), Great Yarmouth (63,000), King's Lynn (46,000) and Thetford (25,000).[4]

The Broads is a network of rivers and lakes in the east of the county, extending south into Suffolk. The area is not a national park[5] although it is marketed as such. It has similar status to a national park, and is protected by the Broads Authority.[6]