Banner Default Image

Business Intelligence

​Business intelligence (BI) comprises the strategies and technologies used by enterprises for the data analysis of business information.[1] BI technologies provide historical, current, and predictive views of business operations.

Common functions of business intelligence technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text mining, predictive analytics, and prescriptive analytics.

BI technologies can handle large amounts of structured and sometimes unstructured data to help identify, develop, and otherwise create new strategic business opportunities. They aim to allow for the easy interpretation of these big data. Identifying new opportunities and implementing an effective strategy based on insights can provide businesses with a competitive market advantage and long-term stability.[2]

Business intelligence can be used by enterprises to support a wide range of business decisions ranging from operational to strategic. Basic operating decisions include product positioning or pricing. Strategic business decisions involve priorities, goals, and directions at the broadest level. In all cases, BI is most effective when it combines data derived from the market in which a company operates (external data) with data from company sources internal to the business such as financial and operations data (internal data). When combined, external and internal data can provide a complete picture which, in effect, creates an "intelligence" that cannot be derived from any singular set of data.[3]

Among myriad uses, business intelligence tools empower organizations to gain insight into new markets, to assess demand and suitability of products and services for different market segments, and to gauge the impact of marketing efforts.[4]

BI applications use data gathered from a data warehouse (DW) or from a data mart, and the concepts of BI and DW combine as "BI/DW"[5] or as "BIDW". A data warehouse contains a copy of analytical data that facilitate decision support.

​Tamworth (/ˈtæmwərθ/) is a large market town and borough in Staffordshire, England, 14 miles (23 km) north-east of Birmingham and on the West Coast Main Line. The town adjoins Warwickshire to the south and east, Lichfield to the north and west and local junctions of the M6 Toll motorway. It takes its name from the River Tame, which flows through it. Its resident population (mid-2019 est.) was 76,696.

Tamworth was historically divided between Warwickshire and Staffordshire until 1889, when the town was placed entirely in Staffordshire.[1]

Tamworth hosts a simple but elevated 12th century castle, a well-preserved medieval church (the Church of St Editha) and a Moat House. Tamworth was the capital of the Anglo-Saxon Kingdom of Mercia during the Heptarchy of seven kingdoms and throughout its later, greater, form.

The town's industries include logistics, engineering, clothing, brick, tile and paper manufacture. Until 2001 one of its factories was Reliant, which produced the Reliant Robin three-wheeler car and the Reliant Scimitar sports car.

The Snowdome, a prototype real-snow indoor ski slope is in Tamworth and 1.7 miles (2.7 km) south is Drayton Manor Theme Park and one of the many marinas serving the Coventry Canal and Birmingham and Fazeley Canal which combine south of the town.

Latest jobs