Business intelligence (BI) comprises the strategies and technologies used by enterprises for the data analysis of business information. BI technologies provide historical, current, and predictive views of business operations.
Common functions of business intelligence technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text mining, predictive analytics, and prescriptive analytics.
BI technologies can handle large amounts of structured and sometimes unstructured data to help identify, develop, and otherwise create new strategic business opportunities. They aim to allow for the easy interpretation of these big data. Identifying new opportunities and implementing an effective strategy based on insights can provide businesses with a competitive market advantage and long-term stability.
Business intelligence can be used by enterprises to support a wide range of business decisions ranging from operational to strategic. Basic operating decisions include product positioning or pricing. Strategic business decisions involve priorities, goals, and directions at the broadest level. In all cases, BI is most effective when it combines data derived from the market in which a company operates (external data) with data from company sources internal to the business such as financial and operations data (internal data). When combined, external and internal data can provide a complete picture which, in effect, creates an "intelligence" that cannot be derived from any singular set of data.
Among myriad uses, business intelligence tools empower organizations to gain insight into new markets, to assess demand and suitability of products and services for different market segments, and to gauge the impact of marketing efforts.
BI applications use data gathered from a data warehouse (DW) or from a data mart, and the concepts of BI and DW combine as "BI/DW" or as "BIDW". A data warehouse contains a copy of analytical data that facilitate decision support.
Worksop (/ˈwɜːrksɒp/ WURK-sop) is the largest town in the Bassetlaw district of the ceremonial county of Nottinghamshire in the East Midlands of England. Worksop lies on the River Ryton, and is located at the northern edge of Sherwood Forest. Worksop is located 19 miles (31 km) east-south-east of Sheffield, with a population of 41,820. It lies close to Nottinghamshire’s borders with South Yorkshire, and Derbyshire.
Worksop, a market town, has become a commuter town as a result of its geographic location and ease of access to major motorways and rail links.
Worksop is known as the "Gateway to The Dukeries", because of the now four obsolete ducal principal sites of which were closely located next to each other, south of the town. These four ducal locations were; Clumber House, Thoresby Hall, Welbeck Abbey and Worksop Manor. Other houses such as Rufford Abbey and Hodsock Priory are also just a few miles away.
Worksop is twinned with the German town Garbsen.