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CRM
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.[1]
CRM systems compile data from a range of different communication channels, including a company's website, telephone, email, live chat, marketing materials and more recently, social media.[2] They allow businesses to learn more about their target audiences and how to best cater for their needs, thus retaining customers and driving sales growth.[3] CRM may be used with past, present or potential customers. The concepts, procedures, and rules that a corporation follows when communicating with its consumers are referred to as CRM. This complete connection covers direct contact with customers, such as sales and service-related operations, forecasting, and the analysis of consumer patterns and behaviors, from the perspective of the company.[4] According to Gartner, the global CRM market size is estimated at $69 billion in 2020.[5][6]
Bangor (/ˈbæŋɡɔːr/, /-ɡər/;[3][4] Welsh: [ˈbaŋɡɔr] ⓘ) is a cathedral city and community in Gwynedd, north Wales. It is the oldest city in Wales. Historically part of Caernarfonshire, the community had a population of 15,060 at the 2021 census, and the built up area had a population of 16,990. Landmarks include Bangor Cathedral, Bangor University and Garth Pier. The Britannia and Menai Suspension bridges connect the city to the Isle of Anglesey.
