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Product Design

​Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.

Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]

​Buxton is a spa town in Derbyshire, in the East Midlands region of England. It has the highest elevation – about 1,000 feet (300 m) above sea level – of any market town in England.[1][nb 1] Close to the county boundary with Cheshire to the west and Staffordshire to the south, Buxton is described as "the gateway to the Peak District National Park".[1] A municipal borough until 1974, Buxton was then merged with other localities lying primarily to the north, including Glossop, to form the local government district and borough of High Peak within the county of Derbyshire. It is also near to Greater Manchester. The population of the town was 22,115 at the 2011 Census.

Buxton landmarks include Poole's Cavern, an extensive limestone cavern open to the public, and St Ann's Well, fed by the geothermal spring bottled and sold internationally by Buxton Mineral Water Company. Also in the town is the Buxton Opera House, which hosts several music and theatre festivals each year. The Devonshire Campus of the University of Derby is housed in one of the town's historic buildings.

Buxton is twinned with two towns: Oignies in France and Bad Nauheim in Germany.[2]

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