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Product Design

​Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.

Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]

​Cannock (/ˈkænək/) is a town and the administrative centre of the Cannock Chase district, as of the 2011 census, it has a population of 29,018[1], and is one the most populous towns in the district of Cannock Chase in the county of Staffordshire in the West Midlands region of England.

Cannock lies to the north of the West Midlands conurbation on the M6, A34 and A5 roads, and to the south of The Chase, an Area of Outstanding Natural Beauty (AONB). Cannock is served by a railway station on the Chase Line. The town comprises four district council electoral wards and the Cannock South ward includes the civil parish of Bridgtown, but the rest of Cannock is unparished.

Cannock forms part of the Cannock Built-up Area (population 86,121 in the 2011 census)[2] which also includes Cheslyn Hay, Great Wyrley, Hednesford, Huntington, Heath Hayes and Wimblebury.[3]

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