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Product Design

​Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.

Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]

​Derbyshire (/ˈdɑːrbɪˌʃɪər, -ʃər/[2]) is a county in the East Midlands of England. A substantial portion of the Peak District National Park lies within Derbyshire, containing the southern extremity of the Pennine range of hills which extend into the north of the county. The county contains part of the National Forest, and borders on Greater Manchester to the northwest, West Yorkshire to the north, South Yorkshire to the northeast, Nottinghamshire to the east, Leicestershire to the southeast, Staffordshire to the west and southwest and Cheshire also to the west. Kinder Scout, at 636 metres (2,087 ft), is the highest point in the county, whilst Trent Meadows, where the River Trent leaves Derbyshire, is its lowest point at 27 metres (89 ft).[3]:1[4] The River Derwent is the county's longest river at 66 miles (106 km), and runs roughly north to south through the county.[5] In 2003 the Ordnance Survey placed Church Flatts Farm at Coton in the Elms (near Swadlincote) as the farthest point from the sea in Great Britain.[6][7]

The city of Derby is a unitary authority area, but remains part of the ceremonial county of Derbyshire. The non-metropolitan county contains 30 towns with between 10,000 and 100,000 inhabitants. There is a large amount of sparsely populated agricultural upland: 75% of the population live in 25% of the area.[citation needed]

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