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Product Design

​Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.

Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]

​Dronfield is a town in North East Derbyshire, England, which includes Dronfield Woodhouse and Coal Aston. It lies in the valley of the River Drone between Chesterfield and Sheffield. The Peak District National Park is three miles (4.8 km) to the west. The name means open land infested with drones (male bees).

The town existed before the 1086 Domesday Book, and has a 13th-century parish church. In 1662, Charles II granted the town a market, although this later ceased. The industrial history of the town includes coal mining, the wool trade, the production of soap and steel, and engineering. Today a range of manufacturing firms still operate in the town.

Dronfield's population increased dramatically in the post-war years from 6,500 in 1945 to its current size of just over 21,000.[1]

The football ground to the north of the town is currently the home of Sheffield F.C., the world's oldest football club.

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