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Product Design
Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.
Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.
Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]
East Anglia in the East of England comprises the four counties of Norfolk, Suffolk, Cambridgeshire and Essex and is close to London. It is well-connected with Europe and the rest of the world through London Stansted Airport, the International Gateway to the East of England. There is also Norwich International Airport and London Southend Airport. The region has an excellent rail service with Greater Anglia, including the Stansted Express.
A recent report shows that East Anglia is home to three out of five of the fastest-growing city economies in the UK. Cambridge topped the list, with Ipswich second and Norwich fifth nationally according to The UK Powerhouse study.
The report reveals that Ipswich had the second-highest rate recorded of GVA growth rate (a measure of the value of goods and services produced) in the UK in the first three months of the year (2.5%), while Norwich enjoyed a growth rate of 2.4%.
Looking forward, the report also predicts the three locations will maintain their top 10 positions by the final quarter of 2028.
