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Product Design

​Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.

Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]

​Oxfordshire[a] is a landlocked county in the far west of the government statistical region of South East England. The ceremonial county borders Warwickshire to the north-west, Northamptonshire to the north-east, Buckinghamshire to the east, Berkshire to the south, Wiltshire to the south-west and Gloucestershire to the west.

The county has major education and tourist industries, and is noted for concentrations of performance motorsport, car manufacturing and technology companies. The University of Oxford is widely considered one of the leading universities in the world, and is linked to a concentration of local technology and science activities at locations such as the Harwell Science and Innovation Campus, while Oxford University Press is the largest firm among a concentration of print and publishing firms.

As well as the city of Oxford, other centres of population are Banbury, Bicester, Kidlington and Chipping Norton to the north of Oxford; Carterton and Witney to the west; Thame and Chinnor to the east; and Abingdon-on-Thames, Wantage, Didcot, Wallingford and Henley-on-Thames to the south. All its zones south of the Thames: the Vale of White Horse and parts of South Oxfordshire were within the historic county of Berkshire, including the highest point, the 261-metre (856 ft) White Horse Hill.[5]

Oxfordshire's county flower is the snake's-head fritillary.[6]

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