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Product Design

​Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.

Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]

​Poole (/puːl/ (audio speaker iconlisten)) is a large coastal town and seaport in Dorset, on the south coast of England. The town is 21 miles (34 km) east of Dorchester and adjoins Bournemouth to the east. Since 1 April 2019, the local authority is Bournemouth, Christchurch and Poole Council which is a unitary authority. Poole had an estimated population of 151,500 (mid-2016 census estimates) making it the second-largest town in the ceremonial county of Dorset. Together with Bournemouth and Christchurch, the conurbation has a total population of nearly 400,000.

Human settlement in the area dates back to before the Iron Age. The earliest recorded use of the town's name was in the 12th century when the town began to emerge as an important port, prospering with the introduction of the wool trade. Later, the town had important trade links with North America and, at its peak during the 18th century, it was one of the busiest ports in Britain. In the Second World War, Poole was one of the main departing points for the Normandy landings.

Poole is a tourist resort, attracting visitors with its large natural harbour, history, the Lighthouse arts centre and Blue Flag beaches. The town has a commercial port with cross-Channel freight and passenger ferry services, which connect with the Channel Islands of Jersey and Guernsey, as well as the French port town of Saint-Malo, Brittany.

The headquarters of the Royal National Lifeboat Institution (RNLI) is in Poole, and the Royal Marines have a base in the town's harbour. Despite their names, Poole is the home of The Arts University Bournemouth, the Bournemouth Symphony Orchestra and a significant part of Bournemouth University.

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