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Product Design

​Product design as a verb is to create a new product to be sold by a business to its customers.[1] A very broad coefficient and effective generation and development of ideas through a process that leads to new products.[2] Thus, it is a major aspect of new product development.

Product design process: the set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.

Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods.[3] Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.[4]

​Rutland (/ˈrʌtlənd/) is a landlocked county in the East Midlands of England, bounded to the west and north by Leicestershire, to the northeast by Lincolnshire and the southeast by Northamptonshire.

Its greatest length north to south is only 18 miles (29 km) and its greatest breadth east to west is 17 miles (27 km). It is the smallest historic county in England and the fourth smallest in the UK as a whole. Because of this, the Latin motto Multum in Parvo or "much in little" was adopted by the county council in 1950.[2] It has the smallest population of any normal unitary authority in England. Among the current ceremonial counties, the Isle of Wight, City of London and City of Bristol are smaller in area. The former County of London, in existence 1889 to 1965, also had a smaller area. It is 323rd of the 326 districts in population.

The only towns in Rutland are Oakham, the county town, and Uppingham. At the centre of the county is Rutland Water, a large artificial reservoir that is an important nature reserve serving as an overwintering site for wildfowl and a breeding site for ospreys.

Rutland's older cottages are built from limestone or ironstone and many have roofs of Collyweston stone slate or thatch.