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Salesforce CRM

​Salesforce's products include several customer relationship management (CRM) technologies, including: Sales Cloud,[33] Service Cloud,[34] Marketing Cloud,[35] and Commerce Cloud and Platform.[35] Additional technologies include Slack, MuleSoft, Tableau Analytics, and Trailhead.

Main services

Salesforce's main technologies are tools for customer management. Other products enable customers to create apps, integrate data from other systems, visualize data, and offer training courses.[36]

Salesforce Platform

Salesforce Platform[37] (formerly known as Force.com) is a platform as a service (PaaS) that allows developers to create add-on applications that integrate into the main Salesforce.com application.[38][failed verification] These third-party applications are hosted on Salesforce.com's infrastructure.[39]

Force.com applications are built using declarative tools, backed by Lightning[further explanation needed] and Apex, a proprietary Java-like programming language for Force.com,[40] as well as Visualforce, a framework[41] including an XML[42] syntax typically used to generate HTML. The Force.com platform typically receives three complete releases a year.[43] As the platform is provided as a service to its developers, every single development instance also receives all these updates.

In 2015, a new framework for building user interfaces – Lightning Components – was introduced in beta.[44] Lightning components are built using the open-source Aura Framework[45] but with support for Apex as the server-side language instead of Aura's JavaScript dependency. This has been described as an alternative to, not necessarily a replacement for, Visualforce pages.[46]

As of 2014, the Force.com platform has 1.5 million registered developers.[47]

Lightning Base Components is the component library built on top of Lightning Web Components.[48]

AppExchange

Launched in 2005, the Salesforce AppExchange is an online application marketplace that connects customers with third-party applications and consulting services.[49][50] As of 2021, the exchange has over 5,000 apps listed.[51][52]

Trailhead

Launched in 2014, Trailhead is a free online learning platform with courses focused on Salesforce technologies.[53][54][15]

Salesforce+

In August 2021, during the COVID-19 pandemic, Salesforce launched a streaming service titled Salesforce+[b]. The service features original content produced by the company involving its clients ranging from "days in the life" of smaller business owners to interviews with large companies' CEOs. Since 2022, Salesforce has also streamed its annual Dreamforce conference on Salesforce+.[55][56]

Discontinued

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Desk.com Logo

Desk.com

Desk.com is a SaaS help desk and customer support product that was acquired by Salesforce for $50 million in 2011.[57] The product focused on connecting small businesses to their customers.[57][58]

In March 2018, Salesforce announced that Desk.com would be consolidated with other services into Service Cloud Essentials.[59]

Do.com

Do.com was a cloud-based task management system for small groups and businesses, introduced in 2011 and discontinued in 2014.[60][61][62]

​Stafford (/ˈstæfərd/) is the county town of Staffordshire, in the West Midlands region of England. It lies about 15 miles (24 km) north of Wolverhampton, 15 miles (24 km) south of Stoke-on-Trent and 24 miles (39 km) north-west of Birmingham. The town population in 2011 was 68,472[1] and that of the wider borough of Stafford was 122,000, making it the third largest in the county after Stoke-on-Trent and Newcastle-under-Lyme.

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