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Salesforce

​Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, analytics, and application development.

Founded by former Oracle executive Marc Benioff, Salesforce quickly grew into one of the largest companies in the world, making its IPO in 2004. Salesforce's continued growth makes it into the first cloud computing company to reach US$1 billion in annual revenue by fiscal year 2009,[2] and the world's largest enterprise software firm by 2022.[3]

Today, Salesforce is one of the largest technology companies in the world, and as of September 19, 2022, is the 61st largest company in the world by market cap with a value of nearly US$153 billion.[4] Salesforce ranked 136th on the most recent edition of the Fortune 500, making US$26.5 billion in 2022.[5] Since 2020, Salesforce has also been a component of the Dow Jones Industrial Average.[6]

​The East Midlands is one of nine official regions of England at the first level of NUTS for statistical purposes. It consists of Derbyshire, Leicestershire, Lincolnshire (except North and North East Lincolnshire), Northamptonshire, Nottinghamshire and Rutland.

The region has an area of 15,627 km2 (6,034 sq mi), with a population over 4.5 million in 2011. The most populous settlements in the region are Derby, Leicester, Lincoln, Mansfield, Northampton and Nottingham. Other notable settlements include Boston, Chesterfield, Corby, Grantham, Hinckley, Kettering, Loughborough, Newark-on-Trent, Skegness, Wellingborough, and Worksop.

Relative proximity to London and its position on the national motorway and trunk road networks help the East Midlands to thrive as an economic hub. Nottingham and Leicester are each classified as a sufficiency-level world city by the Globalization and World Cities Research Network.[2]

The region is primarily served by East Midlands Airport, which lies between Derby, Loughborough and Nottingham.