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Salesforce

​Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, analytics, and application development.

Founded by former Oracle executive Marc Benioff, Salesforce quickly grew into one of the largest companies in the world, making its IPO in 2004. Salesforce's continued growth makes it into the first cloud computing company to reach US$1 billion in annual revenue by fiscal year 2009,[2] and the world's largest enterprise software firm by 2022.[3]

Today, Salesforce is one of the largest technology companies in the world, and as of September 19, 2022, is the 61st largest company in the world by market cap with a value of nearly US$153 billion.[4] Salesforce ranked 136th on the most recent edition of the Fortune 500, making US$26.5 billion in 2022.[5] Since 2020, Salesforce has also been a component of the Dow Jones Industrial Average.[6]

​Peterborough (/ˈpiːtərbərə, -ˌbʌrə/ (About this soundlisten)) is a cathedral city in Cambridgeshire, England, with a population of 202,110 in 2017.[5] Historically part of Northamptonshire, it is 76 miles (122 km) north of London, on the River Nene which flows into the North Sea 30 miles (48 km) to the north-east. The railway station is an important stop on the East Coast Main Line between London and Edinburgh. Peterborough is also the largest city and borough in Cambridgeshire and the East Anglia area of England.

The local topography is flat, and in some places the land lies below sea level, for example in parts of the Fens to the east of Peterborough. Human settlement in the area began before the Bronze Age, as can be seen at the Flag Fen archaeological site to the east of the current city centre, also with evidence of Roman occupation. The Anglo-Saxon period saw the establishment of a monastery, Medeshamstede, which later became Peterborough Cathedral.

The population grew rapidly after the railways arrived in the 19th century, and Peterborough became an industrial centre, particularly known for its brick manufacture. After the Second World War, growth was limited until designation as a New Town in the 1960s. Housing and population are expanding and a £1 billion regeneration of the city centre and immediately surrounding area is under way. Industrial employment has fallen since then, a significant proportion of new jobs being in financial services and distribution.

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