Senior Commercial Manager
What does a commercial manager do?
A commercial manager navigates the crossroads between business strategy and customer needs. Through careful decision-making and negotiation, they optimise their company's profitability. Understanding more about what a commercial manager does, can help you decide if this might be a good career choice for you.
What does a commercial manager do?
A commercial manager plays a strategic role in a business. Essentially, this means executing business strategies, which involves negotiating contracts, identifying potential markets, managing business risks andforecastingsales trends. It is a multifaceted role that requires a broad set of skills and a good understanding of the business landscape. Below, we go into detail on what a commercial manager does to implement these.
Develops business strategies
A commercial manager crafts strategic plans that align with the company's objectives, considering factors like market trends, competitive landscape and resource allocation. This entails analysing customer needs, market dynamics and business opportunities to develop strategies that can drive growth andprofitability.
Negotiates contracts
Contract negotiation is an integral part of the job. A commercial manager negotiates contracts with suppliers, customers and other stakeholders, ensuring the terms are favourable for their organisation. This task entails excellent negotiation skills and a thorough understanding of the legal aspects of contracts.
Identifies potential markets
Commercial managers research and identify new markets where the company can expand its business. This includes understanding market trends, customer behaviour and competitors in potential markets.
Managing business risks
Risk management is another crucial part of a commercial manager's job. They identify potential risks that may affectbusiness operations, profitability or reputation and devise strategies to mitigate these risks.
Powys(/ˈpoʊɪs,ˈpaʊɪs/POH-iss,POW-iss,[4]Welsh:[ˈpou̯ɪs]) is acountyandpreserved countyinWales.[a]It bordersGwynedd,Denbighshire, andWrexhamto the north; the Englishceremonial countiesofShropshireandHerefordshireto the east;Monmouthshire,Blaenau Gwent,Merthyr Tydfil,Caerphilly,Rhondda Cynon Taf, andNeath Port Talbotto the south; andCarmarthenshireandCeredigionto the west. The largest settlement isNewtown, and the administrative centre isLlandrindod Wells.
Powys is the largest and most sparsely populated county in Wales, having an area of 5,181 km2(2,000 sq mi) and a population of 133,891 in 2022.[2]AfterNewtown(11,362), the most populous settlements areYstradgynlais(8,270),Brecon(8,254), andLlandrindod Wells(5,602). The county is entirely rural, and characterised by multiple market towns and villages. TheWelsh languagecan be spoken by 16.4% of the population.[5]
The county is predominantly hilly and mountainous. To the west lie theCambrian Mountains, where theRiver SevernandRiver Wyeboth have their source on the Powys side of thePlynlimonmassif; together with their tributaries they drain most of the county. The southern quarter of the county is occupied by theBrecon Beacons(Bannau Brycheiniog) national park, and further north are two more upland areas,Mynydd EpyntandRadnor Forest. The only extensive area of flat land in Powys is the region northwest of Welshpool.
The county is named after theKingdom of Powys, which was a Welshsuccessor state,petty kingdomandprincipalitythat emerged during the Middle Ages following theend of Roman rule in Britain. Powys covers the same area as the historic counties ofMontgomeryshire,Radnorshire, andBrecknockshire.