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Senior Commercial Manager

​What does a commercial manager do?

A commercial manager navigates the crossroads between business strategy and customer needs. Through careful decision-making and negotiation, they optimise their company's profitability. Understanding more about what a commercial manager does, can help you decide if this might be a good career choice for you.

What does a commercial manager do?

A commercial manager plays a strategic role in a business. Essentially, this means executing business strategies, which involves negotiating contracts, identifying potential markets, managing business risks andforecastingsales trends. It is a multifaceted role that requires a broad set of skills and a good understanding of the business landscape. Below, we go into detail on what a commercial manager does to implement these.

Develops business strategies

A commercial manager crafts strategic plans that align with the company's objectives, considering factors like market trends, competitive landscape and resource allocation. This entails analysing customer needs, market dynamics and business opportunities to develop strategies that can drive growth andprofitability.

Negotiates contracts

Contract negotiation is an integral part of the job. A commercial manager negotiates contracts with suppliers, customers and other stakeholders, ensuring the terms are favourable for their organisation. This task entails excellent negotiation skills and a thorough understanding of the legal aspects of contracts.

Identifies potential markets

Commercial managers research and identify new markets where the company can expand its business. This includes understanding market trends, customer behaviour and competitors in potential markets.

Managing business risks

Risk management is another crucial part of a commercial manager's job. They identify potential risks that may affectbusiness operations, profitability or reputation and devise strategies to mitigate these risks.

Scotland[e] is a country that is part of the United Kingdom. It contains nearly one-third of the United Kingdom's land area, consisting of the northern part of the island of Great Britain and more than 790 adjacent islands, principally in the archipelagos of the Hebrides and the Northern Isles. To the south-east, Scotland has its only land border, which is 96 miles (154 km) long and shared with England; the country is surrounded by the Atlantic Ocean to the north and west, the North Sea to the north-east and east, and the Irish Sea to the south. The population in 2022 was 5,439,842.[10] Edinburgh is the capital and Glasgow is the most populous of the cities of Scotland.

The Kingdom of Scotland emerged as an independent sovereign state in the 9th century. In 1603, James VI succeeded to the thrones of England and Ireland, forming a personal union of the three kingdoms. On 1 May 1707, Scotland and England combined to create the new Kingdom of Great Britain,[11][12] with the Parliament of Scotland subsumed into the Parliament of Great Britain. In 1999, a Scottish Parliament was re-established, and has devolved authority over many areas of domestic policy.[13] The Scottish Government is the executive arm of the devolved government, headed by the first minister who chairs the cabinet and responsible for government policy and international engagement.[14][15] Further powers are devolved to local government from the Scottish Government to the country's 32 subdivisions (known as "council areas").[16][17]

The country has its own distinct legal system, education system and religious history, which have all contributed to the continuation of Scottish culture and national identity.[18] Scottish English and Scots are the most widely spoken languages in the country, existing on a dialect continuum with each other.[19] Scottish Gaelic speakers can be found all over Scotland, however the language is largely spoken natively by communities within the Hebrides;[20] Gaelic speakers now constitute less than 2% of the total population, though state-sponsored revitalisation attempts have led to a growing community of second language speakers.[21]

The mainland of Scotland is broadly divided into three regions: the Highlands, a mountainous region in the north and north-west; the Lowlands, a flatter plain across the centre of the country; and the Southern Uplands, a hilly region along the southern border. The Highlands are the most mountainous region of the British Isles and contain its highest peak, Ben Nevis, at 4,413 feet (1,345 m).[10] The region also contains many lakes, called lochs; the term is also applied to the many saltwater inlets along the country's deeply indented western coastline. The geography of the many islands is varied. Some, such as Mull and Skye, are noted for their mountainous terrain, while the likes of Tiree and Coll are much flatter.​

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