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Senior Commercial Manager
What does a commercial manager do?
A commercial manager navigates the crossroads between business strategy and customer needs. Through careful decision-making and negotiation, they optimise their company's profitability. Understanding more about what a commercial manager does, can help you decide if this might be a good career choice for you.
What does a commercial manager do?
A commercial manager plays a strategic role in a business. Essentially, this means executing business strategies, which involves negotiating contracts, identifying potential markets, managing business risks andforecastingsales trends. It is a multifaceted role that requires a broad set of skills and a good understanding of the business landscape. Below, we go into detail on what a commercial manager does to implement these.
Develops business strategies
A commercial manager crafts strategic plans that align with the company's objectives, considering factors like market trends, competitive landscape and resource allocation. This entails analysing customer needs, market dynamics and business opportunities to develop strategies that can drive growth andprofitability.
Negotiates contracts
Contract negotiation is an integral part of the job. A commercial manager negotiates contracts with suppliers, customers and other stakeholders, ensuring the terms are favourable for their organisation. This task entails excellent negotiation skills and a thorough understanding of the legal aspects of contracts.
Identifies potential markets
Commercial managers research and identify new markets where the company can expand its business. This includes understanding market trends, customer behaviour and competitors in potential markets.
Managing business risks
Risk management is another crucial part of a commercial manager's job. They identify potential risks that may affectbusiness operations, profitability or reputation and devise strategies to mitigate these risks.
Yeovil (/ˈjoʊvɪl/)[2] is a town and civil parish in Somerset, England. It is close to Somerset's southern border with Dorset, 126 miles (203 km) west of London, 42 miles (68 km) south of Bristol, 6 miles (9.7 km) west of Sherborne and 28 miles (45 km) east of Taunton. The population of the built-up area – which includes the outlying areas of the town in the parishes of West Coker, Brympton and Yeovil Without – was 50,176 at the 2021 census.[1]
The aircraft and defence industries which developed in the 20th century made it a target for bombing in the Second World War; they are still major employers. Yeovil Country Park, which includes Ninesprings, is one of several open spaces with educational, cultural and sporting facilities. Religious sites include the 14th-century Church of St John the Baptist. The town is on the A30 and A37 roads and has two railway stations.
