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Technical Sales Engineer

🧠 A Technical Sales Engineer is a hybrid professional who blends engineering expertise with sales acumen to help businesses sell complex technical products or services—think of them as the translator between the tech team and the customer.

🔍 What They Do

Understand customer needs and match them with the right technical solution.

Demonstrate and explain how products work—often using diagrams, prototypes, or software.

Collaborate with engineers to tailor solutions or develop custom features.

Support the sales process from initial contact to post-sale service.

Train clients on how to use the product effectively.

🧰 Key Skills

Technical Skills Sales & Soft Skills

Engineering knowledge Communication & persuasion

Product design insight Customer relationship building

Technical troubleshooting Negotiation & presentation

Industry-specific tools Project management

🏭 Industries They Work In

Manufacturing

IT & Software

Telecommunications

Energy & Renewables

Medical Devices

Automation & Robotics

💼 Career Path

Engineering degree (often mechanical, electrical, or software)

Sales or customer-facing experience

Progress to Sales Manager, Product Manager, or even Director of Business Development

​Lytham St Annes (/ˈlɪðəm sənt ˈænz/)[2] is a seaside town in the Borough of Fylde in Lancashire, England. It is on the Fylde coast, directly south of Blackpool on the Ribble Estuary. The population of the built-up area at the 2021 census was 42,695.[1] The town is made up of the four areas of Lytham, Ansdell, Fairhaven and St Annes-on-the-Sea.

Lytham is the older settlement, and the parish of Lytham used to cover the whole area. St Annes was founded as a new seaside resort in the 1870s on open land at the western end of the parish. From 1878 the two towns were administered separately (with Fairhaven and Ansdell being part of Lytham). They were reunited in 1922 under the compound name "Lytham St Annes". A civil parish called "Saint Anne's on the Sea" was created in 2005 just covering the western part of the built-up area.

Lytham St Annes has four golf courses and links, the most notable being the Royal Lytham & St Annes Golf Club, which regularly hosts the Open Championship.

Lytham St Annes is a reasonably affluent area with residents' earnings among the highest in the North of England.[3][4][5]

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