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Technical Sales Engineer

🧠 A Technical Sales Engineer is a hybrid professional who blends engineering expertise with sales acumen to help businesses sell complex technical products or services—think of them as the translator between the tech team and the customer.

🔍 What They Do

Understand customer needs and match them with the right technical solution.

Demonstrate and explain how products work—often using diagrams, prototypes, or software.

Collaborate with engineers to tailor solutions or develop custom features.

Support the sales process from initial contact to post-sale service.

Train clients on how to use the product effectively.

🧰 Key Skills

Technical Skills Sales & Soft Skills

Engineering knowledge Communication & persuasion

Product design insight Customer relationship building

Technical troubleshooting Negotiation & presentation

Industry-specific tools Project management

🏭 Industries They Work In

Manufacturing

IT & Software

Telecommunications

Energy & Renewables

Medical Devices

Automation & Robotics

💼 Career Path

Engineering degree (often mechanical, electrical, or software)

Sales or customer-facing experience

Progress to Sales Manager, Product Manager, or even Director of Business Development

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